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FUELING YOUR PASSION

We believe passion runs throughout our products, employees and our customers. The 509 Athlete & Ambassador Team is a group of individuals that mark success as more than just titles and trophies. Success is pushing yourself harder, faster and further than ever before. We strive to equip not only our customers to succeed but also our athletes. 


509
represents the best of the best in our products, staff and riders. With one of the best programs for athletes and ambassadors in the action sports industry, 509 brings a competitive edge to all of our riders.
 

APPLYING FOR SPONSORSHIPS

We take great pride in our sponsored athlete roster. In order to be considered for the coveted status of “509 Ambassador” we have a list of questions that must be fully completed before we can review your application. Failure to complete all applicable questions will result in an incomplete application that will not be considered. After you complete the application in full you can submit photo, videos, applicable links, and up to two important documents if you wish. The more complete your application is the higher chance you have of being sponsored. 


You will receive an automated email shortly after your successful submission telling you we have your application on file
. Thank you for your passion and drive in your sport. Good Luck!
 

REVIEW PROCESS

 

The review process takes 2-4 weeks once applications have been closed. When reviewing applications, the following criteria are being evaluated: 

  • Years Riding & Riding Style  

  • Social Media Content & Quality  

  • Social Media Following & Engagement 

  • Brand Characteristics Alignment 

  • Passion for Riding

  • Dealer Affiliation / Referral  

  • History with the Brand (when applicable)  

Minimum Requirements

  • Min 500 followers: Ideally, 1K followers, however we want to give opportunity with newcomers to grow with the brand. 

  • Min 200 posts: Need to demonstrate a catalog of relevant and quality content.

  • Meets all Brand Characteristics (Authentic, Adventurous, Fun, Human, Bold, Trendy).

  • Follower count and number of posts matter but can be outweighed by passion and enthusiasm for the brand.

Not Allowed 

  • Ego-centric / Not Humble 

  • Inappropriate behavior 

Snowmobile Athlete

SNOW

Application Window:
June 1st - August 31st

Applications open June 1st, 2025

Dirt Bike Athlete

DIRT

Application Window:
January 1st - March 31st

Applications open January 1st, 2025

Street Motorcycle

STREET

Application Window:
March 25th - May 31st

Applications open March 25th, 2025

SNOW

Application Window:
June 1st - August 31st

Applications open June 1st, 2025

DIRT

Application Window:
January 1st - March 31st

Applications open January 1st, 2025

Street Motorcycle Rider

STREET

Application Window:
March 25th - May 31st

Applications open March 25th, 2025


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